What Foreign Investors Need to Know About Us Real Estate Tax

US real estate tax can have a serious impact on the amount of profit made through the purchase and sale of property in the USA. It’s a topic that all foreign investors need to understand in order to be invest successfully in the USA.

In total, a foreigner investor needs to consider three main areas when it comes to tax; income, capital gains and inheritance tax. The laws are quite complex and require a good international tax attorney, but here is a brief overview.

Income Taxes: If you end up renting your property, you will need to pay income tax. As a foreign real estate investor, you can simply choose to have the gross income taxed, currently at a rate of 30%. If you decide to go ahead with this basic flat rate, deductions for things such as maintenance, mortgage interest and utility payments are not permitted.. Nevertheless, your country may have special treaties with the USA where the flat rate is actually less than 30%.

A better, and more popular alternative, is to treat investments in US real property as a trade or business. This allows you to be taxed on net income rather than gross, which can greatly reduce your US Real Estate Tax bill.

Capital Gains Tax: When you sell your real estate, capital gains tax is due. In order to ensure compliance with payment, the US government has established FIRPTA which stands for Foreign Investors Real Property Tax Act. It requires the buyer to take 10% from the sales price and send it directly to the Internal Revenues Service as down payment for taxes due. Once a return is filed, the money is used toward the taxes owed, or refunded if necessary.

There are some instances where FIRPTA does not apply. For instance, if you choose to exchange your property for another similar property in the US, called a 1031 exchange, you would be exempt. Another common scenario which allows a FIRPTA exemption is when the buyer is going to use the property as their personal residence and the sales price is less than $300,000.

Inheritance Tax: If you die owning property in the US, your estate will have a hefty inheritance tax burden. Foreign individuals are not allowed the usual exclusion given to US residents. However, you can avoid this tax by establishing entities offshore to own the property.

There exist certain investment structures which can be put into place to help reduce or eliminate the amount of tax paid. The key is to find a skilled International tax accountant, and discuss the US Real Estate Tax, as well as the pros and cons of each structure, prior to investing in the market.

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The Dirty Little Secret About Real Estate Taxes and How They Work

The mechanics behind real estate taxes are a mystery to many and I hope to offer some clarification. Real Estate taxes, believe it or not, are not strictly calculated on what your house is worth. I know, it’s crazy. Follow me on this one.

Real estate taxes are somewhat unique in the way they are calculated. We all are used to paying many types of taxes. The two most common taxes are sales tax and income tax. These are fairly easy to calculate because they are just a percentage of what you bought or a percentage of your adjusted gross income. If sales tax is 9%, you know you will pay $9 in tax on your $100 purchase.

Real estate taxes are a different animal. Your real estate taxes go to the county government which then distributes the money to the school districts, townships and etc. While the state government makes its money on sales tax and the federal government makes its money on income tax, the county makes its money on real estate tax.

Every year the local taxing bodies put together budgets for their annual operations and then the County divides up that amount among all the properties. Let’s assume the County needs to raise $6,750,000 this year. If there are 1,000 properties in the County it would be easy to say each property will need to pay $6,750. however, some properties are worth more than others so it wouldn’t be fair to charge each property a flat amount.

This is where property assessments come in. The county needs to figure out what every property is worth to make sure that it pays its fair share of the taxes. The county assessor (or township assessor, depending on which county you live in) will assess your property at 1/3 of market value. Assessments are broken into two parts, value of the land and value of the structure. So if your house is worth $300,000 (which is the value of your land plus your structure) your assessed value would be $100,000. Now that every parcel has an assessed value, the county adds them all together to figure out what all the property in the county is worth.

In Portfolio County, which is a very small, imaginary county, the total assessed value of all the property is $100,000,000. (Keep in mind that the total assessed value is 1/3 of market value, so the total market value of the property is $300,000,000.) After exhaustive board meetings, Portfolio County determines that it needs to raise $6,750,000 in real estate taxes to meet its budgets. Portfolio County then comes up with a multiplier to get the money it needs out of all the real estate. The multiplier is calculated by taking the amount of money needed, $6,750,000, and dividing it by the total assessed value of the real estate in the County, $100,000,000. This leaves us with a multiplier of .0675 or 6.75%.

Now any parcel can have its real estate taxes calculated. A large property with an assessed value of $250,000 will pay $16,875 (6.75%) whereas a home with a $40,000 assessed value will only pay $2,700. Now we get to the heart of the matter. How can my assessed value stay the same or go down while my tax bill goes up?! I’m glad you asked! Let’s look at an example:

In 2006, Joe’s house in Portfolio County had an assessed value of $125,000 and he paid $8,437.50 in real estate taxes. In 2007, Portfolio County had a lot of road work they had to do and needed more money for their budget. Instead of needing the $6,750,000 they did in 2006, they needed $9,000,000 in 2007. So what the county did was increased the multiplier to raise enough tax revenue. The new multiplier for 2007 was now .09 or 9%. So even thought Joe’s 2007 assessed value stayed the same at $125,000, it was multiplied by 9%, resulting in an $11,250 tax bill, a $2,812.50 increase from 2006.

Even assuming Joe challenged his assessed value and was able to get it reduced to $100,000 in 2007, at the 9% multiplier, he still would have paid $9,000 in real estate taxes, an increase from 2006.

The main factor which drives how much you will pay in real estate taxes is HOW MUCH MONEY THE COUNTY NEEDS TO RAISE, not how much your house is worth or its assessed value. If everyone had their assessed value reduced by 50%, their taxes would stay the same since the county still needs the same amount of money. All the county would do is double its multiplier. Long story short, real estate taxes are driven by how much money the county needs to raise, not necessarily your assessed value.

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Understanding Real Estate Taxes

If you are like many homeowners then you enjoy being a property owner; but along with that enjoyment you also have a responsibility to pay your share of real estate taxes. You may know them as property taxes, but as a refresher keep in mind that real estate taxes are based on an assessed value of a parcel of land and any structures that might be built on it. By using a formula and calculating a variety of factors such as mill rate and assessed rate, a assessor can determine the assessed value of a piece of real estate. After the calculation is completed, a local tax rate is used to determine the amount owed. Tax rates vary from town to town and county to county and are typically owed on an annual basis or paid twice a year.

Real estate taxes are collected by the city or county in which the property is located. The range of taxes will vary widely depending on tax year, mill rate and market values. Be prepared because the taxes can be priced reasonably or can be high. One of the factors that determine your tax bill is based on whether your property is located in a prime location and receives a good amount of revenue from tourism. If you live in those areas you will have higher real estate taxes than unpopulated areas. Public records maintained by the municipality in which you live monitor improvements made to real estate that may have an impact on its value. While you may think that you are being overtaxed, the monies generated from these taxes help support many vital local programs, public services and facilities such as recreational parks, local schools and many other important city services.

Many times homeowners want to raise the market value of their property but neglect to consider that this also means a rise in real estate taxes. Regardless of property taxes, the advantages for the property owner are too numerous to ignore. By simply performing professional landscaping, you can tremendously increase their property’s value. The upside of increasing taxes means that as the taxes increase, so does home equity, meaning the chance for a home equity loan improves. Another advantage is that real estate taxes can be used as legitimate deductions when the time comes to file your income tax return that ultimately put more money back in your pocket. On the other hand when property values decrease, this can also result in lower taxes. When an owner decides to sell the piece of real estate at a lower value it can mean doing so at a loss.

If you take the time to do the research you find many great resources offering advice to property owners on how to lower your real estate taxes. There is some great advice that from moving to a area with lower property taxes to verifying information regarding the currently owned property is accurate and up to date at the tax office. Ultimately, knowing how your local assessor determines property value is also important. Another great source of savings is offered to those who are war veterans or on fixed incomes. You might also qualify for tax breaks if you own structures that use energy saving features.

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Property Taxes Vs Real Estates Taxes – What’s the Difference

If you are new to the world of real estate, you might be a bit confused by all of the taxes that get assessed. To many people, the words ‘property taxes’ and ‘real estate taxes’ sound like they are the same, but there are some significant differences. Let’s take a look at them.

Real estate taxes are taxes based on the property’s assessed value. They are assessed on privately owned properties and funds are collected by local governments. Real estate taxes are the ones we often hear about that fund schools and pay for road repairs.

Property taxes have two sub-categories. There are certainly real property taxes that are real estate taxes, but there are also personal property taxes. Think of real property as something that cannot be moved. These are things like the house, an external garage, a storage building, or a barn.

Personal property is defined as things that can be moved, like furniture. These taxes are sometimes called excise taxes. Your car is also personal property. Believe it or not, but that licensing fee you pay for your car is a type of personal property tax. If you have a business that repairs items or sells merchandise, that inventory is personal property. In many cases, you are exempt from taxes on the first $50,000 or $100,000 of inventory, depending on your state.

If you own an RV, this is counted as personal property because it can be moved, even though you might be living in one full time. If it is sitting on land you own, you might have to pay real estate taxes on that land, but not in combination with the RV.

So what is the assessed value that these taxes are based on? Each local government has a department that looks at what the value of a property really is. They look at the structure and the land value itself. Sometimes they calculate these values separately and sometimes they are looked at together. The assessment rate is a lower percentage of the assessed value. For many areas, the assessment rate is 70% – 80%, which then reduces the value of the house, and therefore the amount that the tax rate is calculated against.

It should be noted that HOA or condo association fees are not the same as real estate or property taxes. Those fees go directly to the association to cover costs of common area repairs and maintenance.

Personal property taxes are assessed as a percentage of the value of the item. Each state and county will have their own regulations on how they calculate personal property taxes. Also, each state as well as the federal government allows for a tax deduction on personal income tax forms for real estate taxes that have been paid in a given year.

There are also exemptions that certain homeowners might qualify for that help reduce the tax burden. These exemptions are often for wounded military, the disabled, and the elderly.

Hopefully this has helped clear up the differences between property taxes and real estate taxes. Though they sometimes do overlap, they are also quite different. It just depends on what the item is that is being taxed.

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Property Taxes Vs Real Estate Taxes

Do property taxes and real estate taxes mean the same thing? No they don’t and are very different in fact. Many people confuse these two terms because property is a very common term used for real estate. These two words are used interchangeably; thus, property and real estate tax are always being confused upon. Paying for your property tax however is very different as what you need to spend for your real estate tax.

Property tax is actually your personal property tax. As a normal citizen, you are taxed for personal belongings that are mobile and movable. These things may include your car, truck, furniture and even livestock. Property tax is often associated with a business; thus, you are taxed for personal things that are used for trade and industry. A motorcycle, for example, that is used for food delivery in a business must be included in your property tax list. The same goes for heavy equipment used by a construction company. Mobile things that are used to generate income are therefore taxable.

You are responsible for the annual registration of your personal property. The state often provides a form where you will list down all the items used in business. The amount that you need to pay is a percentage of the personal property value. The higher the value means that the higher taxes you need to shoulder. Tax regulations differ with every state with some states giving exemptions up to a certain amount or value of property.

While personal property tax involves movable things, real property tax is based on real estate. Real estate tax refers to the tax one has to pay for his home, ranch, farm and many other properties that cannot be moved or transferred. Mobile homes, therefore, don’t belong in this category as they can be transferred from place to place.

Real property tax is usually determined by an assessor who visits the property yearly and evaluates its worth. The assessed value of a property is computed by multiplying the local assessment rate to the fair market value of a property. This assessed value is then multiplied to a tax percentage which now becomes the final tax for your property. Rates vary with different states. Some states have a tax rate of 2% while others can go as high as 4%.

The income collected from taxes is used for local education, medical services, infrastructure, police protection and many more services for the benefit of the citizens. Exemptions may be granted to those who are disabled as well as to senior citizens and charitable institutions among others. War veterans may also be exempted from paying real estate and property taxes as well as religious organizations and certain educational institutions.

If you own real estate and personal properties that are used for business, then you need to pay real estate and property taxes on a yearly basis. Investors who own several pieces of land must pay taxes for all of their properties. As Benjamin Franklin said, “In this world nothing can be said to be certain, except death and taxes”. One cannot avoid paying taxes but can choose to live with it and just strive to earn more money.

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There Are Really Only Four Ways To Make Money

People are always looking for money. We need finance to exist in this life, no matter who we are. Millions of people everyday are trying all sorts of gimmicks and get-rich-quick schemes and millions more are being hoodwinked with scams. There are really only four ways to make money!

FOUR WAYS TO MAKE MONEY

WIN IT. Not a sure way to raise finance and many people end up losing more than they win as they try to gamble their way to riches.

INHERIT IT. Not a sure way either. You have to have some rich relatives who think you’re the best thing after sliced bread.

BEG, BORROW or STEAL IT. Absolutely not recommended. All are short-lived with long-term consequences. Fraud, scams, dishonest dealings and lies have a short life. Ask “Bernie” Madoff, an American swindler, former stockbroker, investment advisor and financier trusted by thousands. He got away with his nefarious schemes for a long time, but they finally caught up with him. The FIFA chaps also found that this is a slippery slope.

TRADE SOMETHING FOR IT. Now we are talking! You either have to trade your TIME, ASSETS or EXPERTISE for money. There is no other way to real financial independence.

Once you understand this, the rest is much easier to figure out.

Ask yourself:

Do I have time available? Get a full-time or part-time job and work for someone. Look for opportunities or create them. Join sites like elance.com or fiverr.com and offer your services. Remember, though, you only have so many hours in a day.

Do I have assets I can trade for money? Good question. You can get into Affiliate Marketing by recommending products from online marketplaces like Amazon, ClickBank, JVZOO and get paid good commissions for sales without having to handle the goods and finance yourself. Then you have eBay, Craigslist, OLX, Bid&Buy and a host of other sites that allow you to buy and sell. You can even sell at Fleamarket stalls, and bazaars. There are opportunities everywhere.

Do I have some expertise? This is a far better question and the results are more satisfying. Write some short reports and sell them to people who need to know what you know. Write Kindle books and publish them for free on Amazon’s global platform – and earn great royalties ranging from 30% to 70%. Teach courses on Udemy. Run seminars and webinars.

Why would people want to pay you for information when they can find it free on the internet?

Simply because they have to search for the information they want, sift out the good from the not-so-good and put it all together in a workable plan. It’s so much easier to pay someone who knows exactly what to do and worth the money as they exchange their cash for your expertise.

Think about it. Everybody knows something that others want to know. You can write one course, one eBook or one report and sell it over and over again.

All you need are some creative ideas.

You can get the “how to” by asking Google and watching some YouTube videos that walk you through the technical side of things.

I have an Author friend who ends every teaching session with the words: “Now Go Home… and Write Something.”

I end this article with the same thought: Now Go Home… and Trade Something!

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The Best Personal Development Tools Recommended

Anytime I remember the beginning of my journey into establishing my presence and business online, I smile and laugh because of how I run my business back then. The truth is that I didn’t have any direction. Remembering those days when I drag myself out of bed to do a bit of blogging here and there, and placing ads on those blogs still makes me laugh.

I didn’t set any goals for myself and was not cocksure of what I really wanted to achieve. The resultant effect of this was that I bounced from opportunity to opportunity because I was distracted by the different kinds of marketing strategies and ideas that captivated my unfocused and goalless mind. But the day came when I realised that results only comes from focused efforts in one or two areas.

The reason am telling you this is because I want you to learn from my past experience and to relate it to what I am going to talk about. Apart from not having any clear cut plan, I also didn’t have any personal development tools in my arsenal to ensure a continuous success. Believe me, for you to build your dream business (I assume this is the reason you are reading this post) or climb the highest mountain in the world, you need the “right” tools to accomplish this.

Just like a mountaineer needs the “right tools” to climb the mountain, a business owner also needs the “right tools” to use in order to achieve success in their business. You have to embrace personal development because ignoring it will definitely be to your detriment. Those who ignore personal development on a personal and corporate level will surely experience stunted business and personal growth. Hence, the right personal development tools must be utilized alongside a focused plan to achieve and ensure success.

Over the years, I have come across different type of tools and resources which have contributed to my success in the different industries I have been and am involved in. Though these tools are a big part of my ongoing learning process (yes, I am still learning because I want to sustain my success), the success I have attained in my physical rehabilitation business can be attributed to a strong personal development plan and the right tools I use in order to keep me on the right track.

You see, this applies to every aspect of your life too and I want to help you with that. In this post, I will share with you some of the key personal development tools I have come across on my business journey. Like I said at the beginning of this post, apart from not having a clear cut goal, I also struggled with a lot of personal issues, one of which was confidence and self-assurance.

As I am being honest with myself, I also want you to be honest with yourself because I know that once you use these tools am about to teach you, your life and business will be positively affected. So open your mind. Know what you want to get out of this post and what you want to change because this is the first step to positively change your life and business.

1. TED

Have you ever heard about the TED talks? And if you have, how many of these talks have you watched and listened to, and how many of the individuals giving speeches on this site are you following? If you haven’t heard about the TED talks, then you are about to find out what it’s all about.

TED (Technology, Entertainment, and Design) talk is a global set of conferences run by a private non-profit organization known as the Sapling Foundation, under the slogan “Ideas Worth Spreading”. It is one of the best free resources on the internet for education, fresh ideas and enlightenment as far as business and mind-set issues are concerned.

It is a website where people watch videos on a variety of different topics. Though some of the videos there might not be related to what you are looking for, you will surely find some that you will be of use to you. One thing I also want you to know is that the individuals who give speeches on this site are some of the smartest and most successful people in business and in the fields they specialize in. I highly recommend that you check out this site, see what stirs your mind and apply the ideas being discussed.

2. Mindbloom

As the name suggest, the aim of this site is to enhance your life. This site enables you to work on whatever it is you want to work on by way of creating a “tree” for free. One of the core aspects of Mindbloom is the “bloom” programme. Apart from using it to wake up on the right side of your day, you can also use Bloom as your morning wake-up call, to remind yourself to eat a healthy snack between meals, to shift gears after work by scheduling a bloom with your favourite song and family photos, to remind yourself to pack lunch so as to save a few dollars each day.

You might think these “little things” have no effect on your life, but I can assure you that it had and is still having a great effect on mine. So these “little things” can improve the quality of your life and there are many more personal development tools on this website that can help you with the different aspects of your life. I definitely recommend that you check out this site.

3. Udemy

This is another site that I strongly recommend you check out immediately. If you are looking for a course in a particular area, look no further than Udemy. The site provides a wide range of courses on different subjects. Just name it and Udemy will probably provide a well-structured course on it. These courses are handled by experts who have excelled in their different fields. So you are definitely in good hands.

Let’s also look at this from a business perspective. We all know that knowledge is power (that is if the knowledge is put into action) and the more knowledge you have, the more valuable you become. By being more valuable in your chosen niche, you will be able to improve your business income by improving yourself and the business. Less I forget, it is worth knowing that some of the courses on this site are free. What can you get for free these days? What are you waiting for? Check out this site.

4. Lumosity

This is another mind blowing site designed and maintained by neuroscientists. Yes, these neuroscientists really know what they are talking about when it comes to the optimal performance of the brain, the subconscious and conscious mind. Believe me, just as you know your conscious mind is always at work, your subconscious mind too is “never” on holiday.

The development of the mind is so important because the state of your mind can either positively or negatively affect any endeavour you undertake. This is why am also recommending this site for you. The strength of the mind is equally as important as the strength of the will. With more than 50 million users, many paying $15/month or $80/year for full access, the services being offered on the site has caught on like wildfire. Like anything other personal or business endeavour, you only get out what you put in.

As a company, Lumosity work with over 100 researchers all over the globe. Test results after a 10-week period have shown that after working with 4000 participants completing crosswords, half online and half on Lumosity, the Lumosity group improved more than the crosswords group on an assessment of cognition. Like it or not, the statistics are strong. So it may be worth a go.

5. Vision Board Deluxe

This is a great app which does pretty much what it says on the tin. You are at liberty to create your own vision board which will propel your success even further than you think. And this can be done on the go by using your phone or tablet. You may be familiar with this concept of creating a vision board and why people do it if you are a big fan of personal development. And in case you are not or you want more information on this, let me explain.

As I have said before, your subconscious mind is always working. In fact, whether you realise it or not, it’s working really hard, even right now as you read this post, filtering all kinds of stimuli from the environment around you. If it doesn’t do that, you would go completely mad from everything you have to process. But the subconscious mind is far more important than just filtering all kinds of stimuli. It is also the most important factor in many successful people’s journeys.

Once you create a vision board, you activate your subconscious mind by constantly reminding it that what you are doing is so important. You are focusing your mind on what you truly want and because of the excellent bit of kit it is, it will work to ensure you receive everything you desire. You may not fully understand this idea (though I would be happy if you could catch this idea right away), but I promise you, your subconscious will open doors and your eyes to opportunities you didn’t even know were there.

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Digital Marketing on a Budget in 2017

The most important thing about cost-effective marketing is to focus on high-return activities. Different channels work for different companies, there’s no one-size-fits-all. If there’s one thing we know though it’s that you should absolutely spend money on marketing your business online. Even a budget of $1,500 can go a long way.

Research $0

The great thing about research is that the only resource you’ll need to spend is your time. If you don’t do thorough research before spending your first marketing dollar you probably won’t put the remaining $1,499 to particularly good use.

A good place to start is by doing a quick Google search of your industry, identifying patterns, understanding consumer behaviour, studying your competition, and even reaching out to your target audience for first-hand market research. The data you collect during this process will serve as the foundation of your campaign.

Certainly, there are ways you can spend money on research. There are organizations that sell reports with seemingly critical information, as well as tools that’ll pull data from around the web for your consideration. Services like Springwise and Trendwatching are great for this, but can be a bit pricey. There’s more than enough free information out there to help get you off the ground.

Email marketing $350

In spite of all the new tools and techniques, email marketing continues to prevail as one of the most effective marketing methods you could implement. The fact is, your email list is gold – these are people who have responded to your outreach, opted in and are primed to hear from you. If you do nothing else, take advantage of email marketing and center your campaign around it.

So what does $350 get you? Right now, it’s the equivalent of a one-year subscription to MailChimp, which needs no introduction. An email list of 2,001-2,500 contacts will cost you $30/mo, technically totalling $360/year. Depending on the size of your list and needs, you can pay more or less – it’s free for up to 500 contacts.

New apps such as Conversio, showcased on my startup’s website evercloud.co, allows you to easily grow revenues by supercharging existing customers through intelligent email receipts and thus increasing lifetime customer value.

Video marketing $300

According to Cisco, consumer internet video traffic will account for 80 percent of all consumer Internet traffic globally in 2019. That is a whopping 64% increase from 2014. For marketers, if you’re not already taking advantage of the impact that videos have in your content marketing strategy, then you absolutely have to jump on the bandwagon.

Posting unique content to YouTube or Vimeo and sharing it on relevant social media channels can help establish an online presence. Of course you can also just share interesting third-party videos to your followers if they’re relevant, but it’s also important to create your own videos.

Alternatively, you can sell videos on Udemy, an online learning platform, which can be a powerful sales vehicle for individuals and businesses who want to share their knowledge and leverage their expertise and generate a scalable, recurring revenue stream.

Costs associated with video marketing can vary. Video editing software and hosting doesn’t come cheap, services such as JWPlayer cost $300/year, but can easily prove to be a very shrewd investment.

Paid social media marketing $450

With a bit of testing you will quickly know which social media platform to focus your content creation and promotion efforts on. This isn’t to say that you should forget about posting or interacting on other channels. But when it comes to spending money, nail it down to the one or two platforms you’re confident will get the best engagement.

Once you’ve identified your channels, start promoting your best content with paid ads. Get up and running with a business page on Facebook or promote content from any type of account on Twitter, Instagram, and/or LinkedIn. A Twitter card, for instance, can give you a brand boost and build your email list at the same time. LinkedIn not only offers boosted posts, but also detailed analytics that helps ensure your posts are reaching your desired market. That $450 budget will prove one of the most inexpensive ways available to get your message in front of (highly targeted) new eyes. When used effectively, any major social media site can help you gain traction and collect followers quickly, leading to more interaction and sales in the future.

Sometimes managing all your social media and online presence can be time-consuming. That’s where companies like Hootsuite and Mention become extremely useful. Hootsuite lets you manage all your social media pages from one dashboard and has other tools such as scheduling your posts, and Mention is your eyes and ears for what people are saying about your brand online. And then there are newer services, like Kickstagram, a platform to successfully manage and make the most out of your Instagram account. Additionally, Publicfast lets you connect with social media influencers, which can have a massive impact on your social media efforts. And of course you can always outsource your social media marketing to pros like GoodAudience, who have the knowledge and experience to really grow your social media presence.

Don’t be afraid to look beyond social media platforms – community sites like Quora, Reddit, and Medium can be a great way to advertise your product or service. Just make sure you aren’t blatantly promoting your business, it won’t be well-received!

Content Marketing $400

Never underestimate the power of good content. Blog posts, infographics, whitepapers, eBooks, newsletters, whitepapers, videos, webinars, the list goes on! If you’re not a confident writer or simply don’t have the time to dedicate to writing your own blog you can look into outsourcing this task. Blog Hands is a blog content writing service meaning your blog will be one less thing to worry about, and costs are completely dependent on the length and number of blog posts you’d like. Allocating roughly $400 would be a good place to start, which would get you ten 400-word blog posts. 400 words is a bit on the short side, but they also have plans for 800, 1,200, and 2,000-word blog posts. The key here is to post relevant content that shows visitors your company is a thought leader in your respective field, while also helping with search engine optimization.

Ultimately, the strategies you choose to invest in may be different, and they probably should be, as every business and every target audience is different. What works for one group of followers may fall flat with another, which is why research and ongoing testing is so important. But what I want you to walk away knowing is that marketing doesn’t have to break the bank to be effective. With just $1,500 and a little research, you can successfully implement a full-stack digital marketing campaign. The great thing is that you will quickly learn what works and what doesn’t, and you can re-allocate your budget accordingly.

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How to Learn SEO: What Training Methods Are Best?

At its heart, SEO (search engine optimisation) is simple. The basics of SEO haven’t really changed since Google first started dominating the way people search the internet: make each page relevant to the topic it’s about; keep to just one topic per page; get some proof that it’s a worthy page by getting links pointing back to it.

Of course, like everything that’s outwardly simple, there are a lot of small details that need to be right.

Which is where SEO training comes in.

There are a number of different ways you can get SEO training:

Learn online

This can be done via articles such as this one, videos on YouTube, forums that deal with internet marketing and quite a few other sources.

Whilst this can be cheap – depending on how much you value your time – you need a certain amount of knowledge in order to be able to filter out information that’s no longer relevant or is just plain wrong.

For instance, a lot of the finer details of techniques such as link building change over time as Google does its best to reduce or remove the influence of the spammier techniques.

Which means that, yes, links are still important but some links are better than others and how the link actually links is getting more important.

Buy a course or a book

Amazon is awash with books on SEO. It gave me 8,325 in the books section alone when I checked just now.

You can check through the reviews of these to get an idea about the usefulness of the book. If you do that, pay more attention to the reviews from people who are marked as verified purchasers.

The look inside feature will also help you decide whether or not you get on with the style of the book.

And remember to check the copyright date. Books take a while to get through the publishing process, so the more recent this is, the better.

Courses are more difficult to check unless they’re on a site like Udemy which allows feedback and tells you the number of subscribers to the course.

The best online courses are membership based as these have the revenue to keep abreast of current techniques.

Personal SEO training

This is probably the best way to learn SEO.

The biggest advantage is that you actually have to set the time aside to learn.

Unlike a book or an online course where you can put it aside and – at least in theory – come back to it later.

That discipline can make all the difference to your learning experience. As much as anything because you’ve actually been physically (and hopefully mentally) present during the training.

You can then use what you’ve learned in your training to implement SEO on your website.

The implementation isn’t difficult. If anything, most of it is repetitive and relatively mechanical.

Even if you decide to hire an SEO expert to carry out the work involved, it’s worth doing some training yourself so that you can check whether what’s being done on your behalf is using the right techniques.

That’s something I was taught at university and have never forgotten. It means that you know the right things to ask and can check that what’s being done to promote your site will be likely to work positively for you.

The best way to learn SEO is to have face to face training.

You get tailored help to make sure that your precise needs are met and you can ask questions to make sure that you fully understand the search engine optimisation process.

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How to Choose the Proper Limo Service for Your Upcoming Special Event

There are several different event types that could require limo service. From weddings and proms to airport transportation and group events, riding in a limo driven by an experienced driver takes some of the strain off of the host. With the proper limo company in charge of the travel details, there is no need to be concerned how your party is going to get where they need to go.

The first and perhaps most important factor to consider when choosing a transportation company is how many people you have to fit in the vehicle. Some companies have large stretch limousines and stretch SUVs while other companies may only have town cars and vans available. Be sure to get an accurate count before deciding what type of vehicle you are going to get.

Some of the common types of vehicles available at many limo service companies include stretch Hummers, Lincoln Town Cars, and stretch limousines. All of these cars can transport various amounts of guests. A town car or sedan is sufficient for one or two people while a stretch limo or SUV works better for larger groups.

The next factor to think about is where you are traveling to and from. Many companies will only work in their local area while others will drive you anywhere you want to go. There are even some limo service businesses that will take their passengers across the country if that is what they want to do. Just be aware that the farther you go, generally, the more expensive the trip is going to be.

When calling around to various limo service companies, be sure to get quotes before you choose one. Every business is different and to get the best deal you need to shop around. Ask them about any added services that you may benefit from as well. Some businesses will add on more time or a beverage package for an additional charge if you want it as part of your trip.

If you are ordering your limo service for your wedding, you want to make sure that the company you hire will be accommodating to your needs. You are most likely going to want to stop and take pictures at various locations while still keeping a certain schedule. Be sure the transportation service that you choose allows you to be in complete control of what you are going to do while you are in the car.

Before making your final decision, go and visit the limo service company that you have decided on. Ask to take a look at the vehicle that they are offering you so that you can be sure it is one that you are going to be happy with. If you do not completely agree with what they have picked out for you, you will have the opportunity to view the rest of the fleet on the spot.

Whenever you are planning a special event and you want to get transportation, make sure it is done by a professional company that Is well-known and trusted. The most important thing is that you get where you need not only on time, but also safely. Check reviews and ask friends and family for suggestions before you settle on any one driving company.

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